“Can you imagine my mom’s reaction?” [Abby asks]. “Eat Healthy with Norah!’s Norah suspected of having a fat kid!” —Amy Spalding, The Summer of Jordi Perez (And the Best Burger in Los Angeles (91) What exactly is postfeminist healthism? Postfeminism, in a nutshell, describes the all-encompassing notion that Western societies have moved beyond sexist and sexualized discrimination and that gender roles are stable and fair. Therefore, our societies are no longer in need of feminist critique, activism, and (body) politics. Essentially, this leads to the assumption that whether women are successful or not is on them and them alone. Sociologist Rosalind Gill conceives “postfeminism as a sensibility” (148) to emphasize the omnipresence of postfeminism as it influences every part of daily life. Healthism, first coined…

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