Food Industry Archives - Page 3 of 4 - Food, Fatness and Fitness

Women at the Butcher’s The German weekly newsreel, the Ufa-Wochenschau, opened their program on 23 November, 1962 with a sequence from a West German butcher’s shop, portraying a group of women shopping. Examining the meat at display, they all shook their heads expressing their dissatisfaction with what was available: “That’s too fat! No thanks, that’s too fat!“ they chorused, shaking their heads. Their voices marked an ultimate turning point in the relationship between food and health in modern German history. For the first time changes in the labor market and the growth of prosperity led to worries about excess in society as a whole in the 1960s, instead of the previously known worries about scarcity. Less physical work, less need…

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Bachelorette Chow is one of several recipes posted by users of the platform “Complete Foods,” formerly known as DIY Soylent. Like many other websites dedicated to sharing homemade variations of commercially available nutritional substitute products like Soylent, it began with attempts to imitate as closely as possible the composition of Soylent. But meanwhile, the platform offers a variety of recipes which often aim to provide additional taste value, or claim to be targeted towards a particular purpose or target group–in the case of Bachelorette Chow, that group is obviously women. Few recipes on the platform are specifically targeted towards women. In fact, Bachelorette Chow presents an alternative to “Bachelor Chow,” a recipe which contains similar ingredients but in different quantities,…

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In 1972 John Yudkin, a physiologist, nutritionist and founding member of the Department of Nutrition at the Queen Elisabeth College in London, published a book called “Pure, White and Deadly – The new facts about the sugar you eat as a cause of heart disease, diabetes and other killers.” Since the late 1950s, Yudkin’s research had pointed to a connection between coronary thrombosis and sugar consumption, and he had argued against common ideas of fat causing obesity and problems like coronary heart disease. However, Yudkin could not make himself heard against the powerful voice of the sugar industry and of other scientific evidence pointing the finger at another suspect, so that Yudkin’s ideas vanished and “low fat became the new…

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Eighteen years ago, in an article titled “Losing Weight: An Ill-Fated New Year’s Resolution,” the editors of the New England Journal of Medicine took the US American medical establishment to task for its promotion of weight loss dieting. The editorial noted that, for most people, permanent weight loss is not possible; and, they observed, evidence suggesting that dieting confers health benefits is “limited, fragmentary, and often ambiguous.” When this editorial was published in 1998, it was already old news that diets don’t work. For decades, fat activists had been pointing out that the medical literature shows diets to have a failure rate of 95% or higher. What’s more, diets make people fatter over the long term, and repeated attempts to…

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The food world is abuzz with the promise of transparency. Radical transparency. Authentic transparency. Trust-building transparency. The promise comes in many forms – from clear packaging to ethical corporate engagement, “clean” ingredients panels, supply chain traceability, hand held scanning technologies that can tell you “what is really in your food,” video tours taking consumers inside production plants, and real life opportunities to “see for yourself” where your food comes from. What is the problem that transparency seeks to solve? What is transparency? And can it solve those problems? Transparency is the food industry’s answer to consumer concerns about processed food and the industrial food system that produces it. It’s a version of the same ethos that has animated much of…

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Food, Fatness and Fitness

Critical Perspectives

Category Food Industry:

Cypork: German Bodies and Designing Pigs for Consumption

Bachelorette Chow and the Contested Nature of Nutritional Knowledge

Sugar is the New Fat. The “Sugar Conspiracy” and its Essentialist Vision of the Natural Body

The Ninety-Five Percent: Fighting Neoliberalism and Fatphobia Together

The Promise of Transparency