Within the sphere of television, especially weight-loss makeover shows portray the fat body as inappropriate, inacceptable, and in need of change. Makeover shows are popular all over the world; the arguably most well-known one regarding weight loss is The Biggest Loser, which has been airing in the US since 2004 and has been reproduced in close to 40 countries, highlighting its appeal to the general population. Makeover shows transmit the imperative of improvement: improving one’s body, in the logic of the makeover, directly translates to an improvement of one’s life; if one works hard enough, anything is possible. The makeover narrative thus reflects a neoliberal notion of personal responsibility, which used to be prominent especially in the US but has…

» Read More

Blitzing, blasting, shredding, and, of course, pumping. For bodybuilders of the 1980s, these verbs were not just descriptors, but a way of life. In 1977, Pumping Iron, a docudrama featuring Arnold Schwarzenegger, helped American men fall in love with bodybuilding. Where Jane Fonda encouraged a boom of aerobics exercises for women, Arnold and his rag-tag group of muscular merry-men became the face of a new public interest in musculature. Bodybuilding grew as a sport, but just as importantly, as a hobby. This was a time when fitness became ‘serious leisure’ and, as multiple historians have affirmed, a time when individual health and fitness became a priority and a means of claiming social status. Muscular and lean bodies came to become…

» Read More

Underutilized, neglected, orphan, emergency, miracle, or super crops – these are labels and terms one can find in academic debates and marketing campaigns of so-called superfoods. Superfoods are crops that are celebrated for their high nutritional value and “curative properties.” They are often linked to indigenous communities, traditional practices and a unique place-based history. In recent years, the interest and enthusiasm for superfoods increased: A variety of food products such as chia seeds, moringa and quinoa were marketed globally as superfoods, which fundamentally affected and destabilized the local food systems these foods had been embedded in. Superfoods are often imagined as problem solvers; specifically development experts and the tech sector see them as promising solutions in addressing various issues such…

» Read More

Darya, a 35-year-old PhD student in Florida who was born in Iran, shares a painful memory with me. At a New Year’s party, after she hadn’t seen her cousin in Tehran for three years and after an accident that had her gaining weight,  “instead of saying hi and how are you doing,” Darya explains, “she tells me, ‘Darya you’re exploding!,’ or let me say it in Farsi, ‘Darya, Natereki!’” Darya responded by justifying her body: “I said, ‘yeah, I’m gaining weight but I will be okay soon.’” After the party, Darya was very upset that she didn’t defend herself; she didn’t want to upset her mother. As she told her mother, “I didn’t answer her [cousin] and next time, I’m…

» Read More

In 2020, a large group of international health experts published a joint international consensus statement for ending stigma of “obesity,” in which the authors state: “Research indicates that weight stigma can cause physical and psychological harm, and that affected individuals are less likely to receive adequate care. For these reasons, weight stigma damages health, undermines human and social rights, and is unacceptable in modern societies.” In January 2022, the Lancet, one of the oldest and most prestigious scientific journals, called for reframing “obesity health care,” studying “the impact of weight stigma and discrimination in health care,“ and exploring “the development (…] of weight inclusive environments“ and “non-weight focused policies and practices.” These statements mark a milestone in health science! Why?…

» Read More